About "The Brand Experience"
Dive into the depths of what makes a brand unforgettable with “The Brand Experience,” a podcast dedicated to exploring the ways in which innovative design, strategic service design, and purpose-driven brand narratives come together to shape consumer perceptions and experiences. Join us as we share the secrets behind creating exceptional brand experiences that captivate, engage, and retain. Each episode features in-depth discussions, expert analysis, and real-world case studies showcasing how brands can thrive in the Experience Economy.
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Episode 2 - Unlock the Secrets of Product Design & Brand Experience with Katie Deloso
Join host JP Holecka in this exciting episode of “The Brand Experience” as he interviews industry expert Katie Deloso. Discover how top brands excel in digital product design and brand experience. Learn from Katie’s journey as a product designer and her unique approach to storytelling through case studies and product stories. Get insights into the intersection of product design, brand experience, and behavioural science that drive customer engagement and retention. Whether you’re a seasoned marketer or just starting, this video will provide you with actionable strategies to enhance your brand’s digital presence.
Episode 1 - Embracing the Experience Economy with "Howie" Howatson
Join host JP Holecka as he interviews industry expert Howie Howatson in this episode of “The Brand Experience.” Discover Howie’s incredible journey from being a Disney-trained animator to becoming a leader in the digital product space. Learn about the evolution of brand experience, the importance of service design, and how digital transformation impacts customer interactions. Whether you’re a seasoned marketer or just starting, this video will provide you with actionable insights to enhance your brand’s digital touchpoints and ensure customer satisfaction.